- WWW – World Wide Web
- URL – Uniform Resource Locator
- DNS – Domain Name Server
- HTTP – Hyper Text Transfer Protocol
- HTTPS – Hyper Text Transfer Protocol Secure
- SSL – Secure Socket Layer
- SEO – Search Engine Optimization
- SEM – Search Engine Marketing
- SMO – Social Media Optimization
- SMM – Social Media Marketing
- SERP – Search Engine Result Page
- SLA – Service Level Agreement
- SME – Small/Medium Enterprise
- SMP – Social Media Platform
- PPC – Pay Per Click
- PPV – Pay Per View
- PR – Page Rank
- PV – Page View
- CPC – Cost Per Click
- CPA – Cost Per Acquisition/Action
- CPL – Cost Per Lead
- CPM – Cost Per Thousand
- CPV – Cost Per View
- CTA – Call To Action
- CTR – Click Through Rate
- CRO – Conversion Rate Optimization
- CR – Conversion Rate
- KPI – Key Performance Indicator
- ISP – Internet Service Provider
- IP – Internet protocol
- FTP – File Transfer Protocol
- QS – Quality Score
- QA – Quality Assurance
- ROI – Return On Investment
- B2B – Business To Business
- B2C – Business To Customer
- C2B – Customer To Business
- C2C– Customer To Customer
- BHS – Black Hat SEO
- WHS – White Hat SEO
- BR – Bounce Rate
- RTB – Real Time Bidding
- RTD – Real Time Data
- S2S – Server To Server
- XML – Extensible Markup Language
- UI – User Interface
- USP – Unique Selling Proposition
- UV – Unique Visitor
- UX – Unique Experience
- WP – WordPress
